Teaching creatives the business side of things.

It’s probably the business stuff that stresses you out, not the actual designing, photography, or writing.

The problem is that you have all these awesome skills, but nobody’s ever taught you about pricing, managing your time, talking to clients, and writing proposals that actually get approved.

That’s what I’m here for. 

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I don’t run an agency. I’ve just created a really nice job for myself.

If you want to scale your freelance business into an agency, I’m not your guy. If you want to hire people and manage them instead of doing creative work, I’m also not your guy.

But if you want to have a fulfilling career working with clients you love, making good money and taking time off regularly, THAT I can teach you. 

Make working for yourself work for you

Through trial and error I’ve learned that it’s not enough to just do great creative work. 

You need systems, processes, and procedures. All the boring business stuff, you know? But guess what: I found that it’s not boring at all. It’s actually the key to making this freelancing thing work the way you imagined it would when you ditched your 9-5.

The truth is, that information isn’t that hard to find, but it IS hard to implement. 

That’s why I love coaching people 1 on 1. 

I focus on you, your business, what stresses you out, and what you would actually like this freelance life to look like. 

I can help you:

  • Manage your projects so you always know what’s happening
  • Talk to clients so they trust you to lead projects
  • Be confident to charge what you’re actually worth
  • Write proposals that don’t feel sleazy or salesly, but actually get approved (and paid!)
  • Structure your workdays so you never have to work weekends (or Fridays, if you vibe with a 4-day work week)

I’ll teach you everything I know. I’ve done it for friends, fellow colleagues, and other creative professionals. Now I’d like to help you. 

Then vs Now

Feel like you’re never ever on top of work? 

It’s not because you’re not creating fast enough, it’s because you don’t have good systems and solid processes.

Here’s a before and after of your work life once you start taking the biz side seriously:

Then

All your projects live in your head or on a to-do list, which keeps you up at night

You charge an hourly rate, and get punished for being efficient

You spend hours quoting, but get crickets in response

You often work weekends because you didn’t get everything done on time

You wonder if this freelance thing is even worth it, and daydream about the security of a full time job.

Now

You have an easy to follow project management system so you leave work at work

You get paid (more) per deliverable, the faster you work, the more you make

Make proposals that get more YES’s in less time than ever

You don’t even know what it’s like to work a weekend anymore

You’re never going back. You make more money, work your own hours, and, NO TIMESHEETS.

Let's hear it from the people

What other creatives said

“ I was feeling absolutely exhausted with the sales process for my business. I contacted Boris about helping me get my sales process more streamlined and help convert my ideal clients. After his strategy session – I immediately felt lighter and less cluttered. He has completely transformed my quoting process and by applying his strategy lessons – I converted more higher-paying clients and wasted less time on the wrong clients just hunting for prices. Absolutely recommend getting Boris to help you with your business.”

Saffron Meade, Saffron & Co Creative

About me

Hi, I'm Boris Kezic 👋 

I’m a Graphic Designer and Creative Business Coach living in Sydney, Australia. I work for myself, with my clients, and I love it.

The journey to this place started after 10 years of working at various agencies and in-house teams.

Working in agencies was cool, but it had its limitations. I loved the work, hated the timesheets, and always wanted to do my own thing, my own way. 

In 2017, I finally took the leap and ditched my 9 to 5 to start Metcon Creative, designing brands and websites for fitness professionals. 

Like most newly minted full-time freelancers, I ran into the same problems: Getting clients. Managing my time. Delivering projects. Getting paid. And handling the uncertainty and stress that comes with working for yourself.

So I got to work figuring out the business side of things. I read everything I could, experimented with different methods, hired mentors, and put together a system and process that works.

Then I taught it to other freelancers I know, and it helped them as much as it helped me. And I know it can help you. 

I wanted this freelance life to work for me. And now it does. 

I work fewer hours than I did in my agency jobs. I make twice as much money. I don’t work weekends. I rarely work late. And I have Wednesdays off (FridaysOff sounds better though, doesn’t it?). 

If you’re willing to learn and put in the work to transform how you work, I’d be honoured to teach you.

Structure = Focus. Focus = Freedom. 

You love your work. Now let’s bring a sense of calm and joy to your business. No more 2am to-do lists.

Want to chat?

If you’d like to talk about anything freelance related, figure out if working with me is right for you, or even just to have a chat, that would be awesome. Email me at boris@fridaysoff.club